Define
You learn how to define your unique value and learn how to differentiate yourself from the competition.
Position
You learn to position as the go-to expert in your niche by standing on your knowledge, expertise, and experience.
Leverage
You learn how to leverage your knowledge and genius to deliver value to selected publics and offer results.
Communicate
You will learn strategies, techniques, and tactics to connect with your public and communicate your value via content creation and compelling storytelling.
This lecture is designed to introduce you to the concept personal branding and new ways of thinking about or reimagining your personal brand
This lecture is designed to help you get started on the process of defining your personal brand. It starts with an insight into how to create a compelling personal brand, anchored on your soft skills.
This lecture helps you to recenter your core values and see as fundamental to your personal brand. The questions that follow this lecture are designed to help you define your values and how to incorporate them into the work that you do.