Training Courses

Welcome to my Professional Development Series!

The training modules are designed to help working professionals build or improve their personal and professional brands, communicate their message with clarity, confidence and credibility, improve their public speaking and presentation skills, and how to build positive and productive relations with the media.

The courses take the form of interactive discussions and practical exercises. In other words, you will learn-by-doing in a helpful and sensitive environment. The following courses are currently on offer. If you do not see the course for you, we can develop a program to suit your particular needs. Private coaching at your location, as well as via Skype provides the opportunity to focus on your specific needs. Training for members of your organization focus on individuals or whole teams.

DISCOVER & BUILD YOUR PERSONAL BRAND IN 5 STEPS

The goal of this short course is to help you gain an understanding of the basic purpose and benefits of undertaking a conscious branding, of yourself and to begin the process of defining your own unique brand:

  • Overview: Personal branding – Why bother? Why It Matters
  • How to Brand Yourself in 5 Steps
  • Discovering Your Personal Brand: Reflective Exercise & Personal Brand Audit
  • Uncovering Your Brand Identity Goals
  • The Skilled Self as a Brand
  • The Skilled Self as a Service

DURATION: 2 HOURS

COST: $299

BUILDING YOUR BRAND INFRASTRUCTURE: THE CORNERSTONE OF YOUR BRAND

Building a solid foundation and infrastructure is fundamental to the successful creation of your brand. In this short course, we’ll build on what you learned about yourself in the Hume Johnson Personal Brand Discovery Audit to discover key elements including authenticity and incorporating your values into your brand, and use this to build the cornerstone of your brand:

  • Developing Your Personal Narrative: Connecting the Past ->Present -> Future)
  • Being Authentic: Connecting Your Values into Your Personal Brand
  • Writing Your Mission Statement

DURATION: 2 HOURS

COST: $299.00

COMMUNICATING YOUR PERSONAL BRAND: CRAFTING YOUR MESSAGE AND TARGETING THE RIGHT AUDIENCE

In this module, you will learn  to communicate your personal brand to your target publics. You will first identify who your specific audience is, study that audience and tailor your message to specifically to them.

  • Your Target Audience: Who are they?
  • Understanding your publics & how they receive information
  • Crafting Messages
  • Matching Your Message to Your Audience

DURATION: 2 HOURS

COST: $199.00

 

COMMUNICATING YOUR BRAND ONLINE

The goal of this short course is to help you identify three platforms that best fits your brand, and begin the process of rebranding these platforms to represent the brand you are trying to build.

  • Crafting Your Bio/Profile for Social Media
  • Building your audience on Social Media
  • How to Create Great Content & Communicate Your Message on Social Media
  • The Power of Networking

DURATION: 2 HOURS

COST: $199

 

MAKING INTRODUCTIONS AND FIRST IMPRESSIONS

The goal of this short course is to help you become conscious of yourself and the impressions you leave on others by the way you deport yourself – look, sound and behave. You will learn how to make quick “elevator-type” introductions, engage in “small- talk’, and develop techniques to help you leave a strong and positive first impression on anyone you  encounter.

 

  • Making Introductions: You will craft short self-pitches and practice introduce yourself to others.
  • Making “Small Talk: You  will learn how to move seamlessly from an introduction into making conversations with anyone.
  • Making Great First Impressions: You will learn techniques that you  can use when you encounter someone for the first time that will help you to make a strong and positive first impression.

DURATION: 2 HOURS

COST: $299.00

HANDOUT MATERIALS
Introducing Yourself the “Elevator Pitch” Way
Making Small Talk
How to Make a Great First Impression.

  SIX STEPS TO SPEAKING SUCCESS

The goal of this short course is to help you become an effective speaker and be able to deliver your message with confidence, clarity and credibility, clarity. You will learn SIX key techniques to come across as a confident, capable speaker in any situation.

EXPRESSING YOURSELF: YOUR SPEAKING TOOLKIT

Developing Control of Your Voice

  • Volume
  • Pitch
  • Pace
  • Tambre
  • Modulation

DURATION: 2 HOURS

COST: $299

Developing Control of Your Body

  • Posture
  • Gesticulation
  • Eye Contact

 

COMMUNICATING YOUR BRAND IN PERSON:

ACING YOUR NEXT JOB  INTERVIEW

 

  • You will learn techniques to answer Job Interview Questions effectively.

DURATION: 2 HOURS

COST: $299

  • Simulated Interview: You will get the opportunity to answer questions in an interview setting. This will give you valuable job interview practice.

For more information, use my contact page and send me an email!

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